Here are 200 resources for complex B2B X-As-A-Service sales training, covering various topics:

Content Marketing:

  1. Content Marketing Institute
  2. HubSpot Academy - Content Marketing Course
  3. Copyblogger
  4. MarketingProfs
  5. Content Strategy for Professionals (Coursera)
  6. The Content Formula (Book by Michael Brenner)
  7. Epic Content Marketing (Book by Joe Pulizzi)
  8. Content Inc. (Book by Joe Pulizzi)
  9. Content Machine (Book by Dan Norris)
  10. Content Chemistry (Book by Andy Crestodina)
  11. Content Marketing World Conference
  12. Content Marketing Bootcamp (Udemy)
  13. Content Marketing Mastery (Digital Marketer)
  14. Content Marketing Toolkit (Smart Insights)
  15. Content Marketing Certification (AMA)

Business Development:

  1. RAIN Group
  2. Richardson Sales Training
  3. Miller Heiman Group
  4. Sandler Training
  5. Spin Selling (Book by Neil Rackham)
  6. The Challenger Sale (Book by Matthew Dixon and Brent Adamson)
  7. New Sales. Simplified. (Book by Mike Weinberg)
  8. Fanatical Prospecting (Book by Jeb Blount)
  9. Business Development for Dummies (Book by Anna Kennedy)
  10. Strategic Business Development (LinkedIn Learning)
  11. Advanced Business Development (Udemy)
  12. Business Development and B2B Sales for Startups (Coursera)
  13. Association for Strategic Planning
  14. Strategic and Competitive Intelligence Professionals (SCIP)
  15. Business Development Academy

Lead Generation:

  1. Marketo
  2. Pardot (Salesforce)
  3. Eloqua (Oracle)
  4. Inbound Methodology (HubSpot)
  5. Lead Generation for Dummies (Book by Dayna Rothman)
  6. The Definitive Guide to Lead Generation (Marketo)
  7. The 30 Greatest Lead Generation Tips, Tricks & Ideas (Unbounce)
  8. Lead Generation Mastery (Digital Marketer)
  9. Advanced Lead Generation (LinkedIn Learning)
  10. The Lead Generation Handbook (MarketingSherpa)
  11. B2B Lead Generation Toolkit (Meclabs)
  12. LeadsCon Conference
  13. Leads Council
  14. Online Lead Generation Certification (DMI)
  15. Lead Generation Strategies for B2B Sales (edX)

Customer Qualification:

  1. BANT (Budget, Authority, Need, Timeline)
  2. CHAMP (Challenges, Authority, Money, Prioritization)
  3. MEDDIC (Metrics, Economic Buyer, Decision Criteria, Decision Process, Identify Pain, Champion)
  4. ANUM (Authority, Need, Urgency, Money)
  5. Winning by Design - Customer Qualification Methodology
  6. The Sales Acceleration Formula (Book by Mark Roberge)
  7. Gap Selling (Book by Keenan)
  8. CustomerCentric Selling (Book by Michael T. Bosworth)
  9. Customer Qualification Masterclass (SaaSy Sales Management)
  10. Advanced Qualification Questions for the Complex Sale (Sales Hacker)
  11. The Ultimate Guide to Sales Qualification (Gong)
  12. Qualification Techniques in Sales and Marketing (Udemy)
  13. Mastering Lead Qualification (Sales Insights Lab)
  14. Qualifying Sales Leads (American Management Association)
  15. Sales Lead Qualification and Scoring (MIT Sloan)

Closing the Sale:

  1. Challenger Selling (Corporate Visions)
  2. SPIN Selling (Huthwaite International)
  3. Value Selling Framework (Ecosystems)
  4. The Little Red Book of Selling (Book by Jeffrey Gitomer)
  5. Secrets of Closing the Sale (Book by Zig Ziglar)
  6. Close the Deal (LinkedIn Learning)
  7. Art of Sales: Mastering the Selling Process (Coursera)
  8. Sales Closing Techniques (Salesforce Trailhead)
  9. Closing Strategies for Winning More Sales (Sales Gravy)
  10. Mastering the Complex Sale (Book by Jeff Thull)
  11. Closing Techniques (That Really Work!) (Book by Stephan Schiffman)
  12. 50 Powerful Sales Closing Techniques (Brian Tracy)
  13. High-Impact Sales Closing Techniques (Udemy)
  14. Art of Closing (Sales Insights Lab)
  15. Sales Negotiations and Closing Strategies (Richardson)

Order Fulfillment:

  1. Order Management for Dummies (Book by Martin Moser)
  2. The Definitive Guide to Order Fulfillment and Customer Service (Esker)
  3. Practical Guide to SAP Order Fulfillment (Book by Shadab Syed)
  4. Order Fulfillment in the Digital Age (Peerless Research Group)
  5. Mastering Order Fulfillment (Udemy)
  6. Order Fulfillment Best Practices (Multichannel Merchant)
  7. Streamlining Order Fulfillment (Inbound Logistics)
  8. Optimizing Order Management and Fulfillment (Aberdeen Group)
  9. Advanced Order Fulfillment Strategies (Supply Chain Brain)
  10. Order Fulfillment Fundamentals (LinkedIn Learning)
  11. Inventory Management and Order Fulfillment (edX)
  12. Operations and Order Fulfillment (Shopify)
  13. Order Fulfillment Council
  14. Fulfillment Execution Systems (FES)
  15. Fulfillment Management Association (FMA)

Customer Service for Subscription Services:

  1. CustomerSuccessBox
  2. Gainsight
  3. Strikedeck
  4. Totango
  5. The Definitive Guide to Customer Success (Gainsight)
  6. Customer Success: How Innovative Companies Are Reducing Churn and Growing Recurring Revenue (Book by Nick Mehta, Dan Steinman, Lincoln Murphy)
  7. The Seven Pillars of Customer Success (Strikedeck)
  8. Customer Success Certification Course (SuccessCOACHING)
  9. Customer Success Management Training (The Success League)
  10. Practical Customer Success Management (Book by Rick Adams)
  11. Customer Success Meetups (Various Locations)
  12. Pulse Conference (Gainsight)
  13. Customer SuccessCon (Totango)
  14. Customer Success Summit (Totango)
  15. Customer Success Association

Referral Marketing:

  1. Referral Rock
  2. Ambassador
  3. InviteReferrals
  4. Viral Loops
  5. The Referral Engine (Book by John Jantsch)
  6. Referral Marketing Best Practices (HubSpot)
  7. An Introduction to Referral Marketing (Forbes)
  8. The Ultimate Guide to Referral Marketing (Extole)
  9. Referral Marketing Masterclass (Udemy)
  10. Referral Marketing Crash Course (Growth Marketing Pro)
  11. The Complete Guide to Referral Marketing Automation (Viral Loops)
  12. Referral Marketing Strategies (Business.com)
  13. Referral Marketing Certification (Referral Rock)
  14. Referral Marketing Bootcamp (ReferralCandy)
  15. Word of Mouth Marketing Association (WOMMA)

Misc Sales Training Resources:

  1. Sandler Training - Sales Foundations
  2. RAIN Group - Selling by the Numbers
  3. Corporate Visions - The Power of Insight-Led Selling
  4. Richardson - High-Performance Selling
  5. HubSpot Academy - Inbound Sales
  6. Salesforce Trailhead - Sales Enablement
  7. Miller Heiman Group - Strategic Selling
  8. Challenger - The Challenger Sale
  9. LinkedIn Learning - Sales Foundations
  10. Udemy - The Complete Sales Masterclass
  11. Coursera - Successful Sales Strategies and Management
  12. edX - Sales Strategies and B2B Selling
  13. Sales Hacker - Online Sales Community and Resources
  14. The Sales Blog (Anthony Iannarino)
  15. The Sales Hunter (Mark Hunter)
  16. JBarrows Sales Training Blog
  17. Selling Power Magazine
  18. Top Sales World Magazine
  19. AA-ISP (American Association of Inside Sales Professionals)
  20. National Association of Sales Professionals (NASP)

Industry-Specific Sales Resources:

  1. Technology Services Industry Association (TSIA)
  2. Software & Information Industry Association (SIIA)
  3. IT Sales and Marketing Association (ITSMA)
  4. Association for Talent Development (ATD) - Sales Enablement
  5. Healthcare Sales & Marketing Network
  6. Manufacturers’ Agents National Association (MANA)
  7. National Association of Wholesaler-Distributors (NAW)
  8. American Staffing Association (ASA) - Sales Training
  9. Advertising Specialty Institute (ASI) - Sales Resources
  10. Automotive Sales Council

Sales Books:

  1. How to Win Friends and Influence People (Dale Carnegie)
  2. To Sell is Human (Daniel Pink)
  3. SPIN Selling (Neil Rackham)
  4. The Challenger Sale (Matthew Dixon, Brent Adamson)
  5. Predictable Revenue (Aaron Ross, Marylou Tyler)
  6. Conceptual Selling (Robert Miller, Stephen Heiman)
  7. Solution Selling (Michael Bosworth)
  8. The Psychology of Selling (Brian Tracy)
  9. The Transparency Sale (Todd Caponi)
  10. Gap Selling (Keenan)

Sales Methodologies:

  1. MEDDIC (Metrics, Economic Buyer, Decision Criteria, Decision Process, Identify Pain, Champion)
  2. SPIN Selling (Situation, Problem, Implication, Need-Payoff)
  3. N.E.A.T. Selling (Need, Economic Impact, Access, Timeline)
  4. Sandler Selling System (Bonding, Up-Front Contract, Pain, Budget, Decision)
  5. Challenger Sale (Teach, Tailor, Take Control)
  6. Solution Selling (Diagnose, Design, Deliver)
  7. Conceptual Selling (Confirmation, Attitude, Discover, Evaluate, Negotiate)
  8. SNAP Selling (Simple, iNvaluable, Align, Priority)
  9. CustomerCentric Selling (Discover, Diagnose, Design, Deliver)
  10. Value Selling (Discover, Diagnose, Design, Demonstrate, Deliver)

Sales Blogs and Websites:

  1. HubSpot Sales Blog
  2. InsideSales.com Blog
  3. Rain Group Sales Blog
  4. Vengreso Sales Blog
  5. Gong Sales Blog
  6. Salesforce Sales Blog
  7. Sales Hacker
  8. SalesForce Training
  9. Close.com Sales Blog
  10. B2B Sales Connections (LinkedIn Group)

Sales Podcasts:

  1. The Salesman Podcast
  2. Make It Happen Mondays
  3. Sales Gravy Podcast
  4. Sell or Die with Jeffrey Gitomer
  5. Conversations with Women in Sales
  6. The Sales Hacker Podcast
  7. Predictable Revenue Podcast
  8. B2B Growth Show
  9. The Ziglar Show
  10. Accelerate! with Andy Paul

Sales Conferences:

  1. Dreamforce (Salesforce)
  2. Inbound (HubSpot)
  3. Sales 3.0 Conference
  4. SaaStr Annual
  5. Rainmaker (Salesloft)
  6. RevGrowth Summit (G2)
  7. Outbound Conference
  8. B2B Sales & Marketing Exchange
  9. AA-ISP Leadership Summit
  10. Sales Enablement Summit (Forrester)

These resources cover a wide range of topics, formats, and perspectives on complex B2B sales, with a focus on X-As-A-Service models. From foundational skills to advanced strategies, these materials can help sales professionals at all levels improve their performance and drive success for their organizations.